Hi, you’re back. That’s great. We always like it when our readers come back to see what’s going here at WebCare. Why not sign up for the RSS feed and you’ll get auto updates.A Major factor in people failing in their online business venture is that they have NOT taken the time to identify whether [...]

Tags: ed dale, Internet Marketing, Keywords, SEO

A client of mine recently introduced me to a very cool keyword research tool.  It is very cool for a few reasons: 1. It is easy to use. 2. Because it combines the data of quantity of searches (for a particular keyword ) withthe level of competition – and for your research to have any [...]

Tags: Internet Marketing, Keywords

Over the last few years, pay per click advertising (PPC ) has leapfrogged free search engine listings and banner ads as the preferred method of online advertising. PPC is essentially the process of writing an ad, selecting various keywords, and paying a set amount each time a person clicks on your ad (and gets taken [...]

Tags: PPC

According to SEO expert Brad Fallon (of Stompernet fame), one of the most important SEO “on site” factors is using keywords in your page title. This is usually a really easy thing to do (particularly if your website has a WebCare Content Management System back-end). The page title is the name that is displayed for [...]

Tags: SEO

Here is Aaron Wall’s list of Top 10 Secrets for building a great keyword list. Aaron Wall is a blogger and author of his popular SEO Book. In addition he offers free search engine optimization tools, publishes numerous websites, does client work, and loves learning about search and marketing. 1. Junk Mail To sell something, [...]

Tags: Keywords

Keywords are so important – they are the terms that people use to find things (including your website) on the ‘net.  If someone is looking for a new supplier of dog food, they might type in something like “fresh dog food sydney”. This is a “long tail”keyword phrase. When you are starting to develop the [...]

Keywords are the words or phrases that people type in to a search engine to find what they are looking for. Often they are looking for an answer to a question or to solve a problem. However that person ends up at your website (free search, pay per click, your business card or en ebay [...]

We all know about the Overture Keyword Tool to find out how many searches for a particular keyword have occurred in the past month. This sort of tool is incredibly useful for working out what to sell and how to market your product (because keywords are most definitely the key!). Google has recently upped the [...]